Health and wellness took a turn for the better when COVID-19 took off from the world last year. Through 2021, the focus for most of us will continue to be on staying fit and taking care of ourselves.
Technogym, the world’s leading wellness brand, has partnered with the American College of Sports Medicine to publish an annual report on fitness trends. The comprehensive review involved thousands of fitness and wellness professionals from around the world, including experts such as personal trainers, exercise physiologists, medical professionals, and gym owners.
The past year has taught us the effects physical activity can have on our wellbeing, from strengthening our bodies and resilience to preventing risk factors for many diseases such as obesity, diabetes and high blood pressure. This understanding drove people in the right direction. Individuals who originally led a sedentary lifestyle are now appreciating the benefits of being more active. Additionally, those who were already avid gym users experienced a sense of “sedentary life” and a deeper understanding of their relationship to exercise for both their physical and mental health.
Read on for wellness trends we’re looking at this year that are shared by Technogym.
This upward trend in online and virtual training is certainly due to the alternating long blocking times and closings of fitness centers, but has also opened up new perspectives for the foreseeable future, when the pandemic is finally over. Today, digital technologies enable us to provide a personalized training experience for every user and to create wellness ecosystems that affect entire communities and involve all relevant stakeholders, i.e. users, fitness operators, companies and health systems.
The digital revolution in wellness is not only enabling individuals to access the content, products and services they want, but also to deliver them exactly when and where they need them.
If you’ve ever used wearable technology, chances are you’ve done it for an athletic purpose. Most owners of smartwatches and sports bands justify their choice with the desire to keep an eye on their training, parameters such as heart rate or distance covered and ultimately the willingness to monitor their lifestyle. Wearable technology now has components that can be used to track an electrocardiogram and analyze its properties. It also tells you who is wearing the device and if there are any major changes that could lead to physical problems.
A conscious use of smartwatches can contribute to a better self-confidence and an optimization of the training. For example, when we keep an eye on our heart rate during an indoor cycling or running session, we learn to listen to our bodies and understand if and how we are improving. They also help record the workout by allowing us to easily and automatically keep track of what has been done in the gym or outdoors, with the benefit of having all the data available on our phones.
Body weight training
Since there was no access to gyms and consequently to fitness equipment, body weight training increased massively in the past year. This trend will continue in the new year. Brands now offer equipment that allows them to exercise efficiently and effectively while saving space. When choosing the most efficient home fitness product, range of motion and space are critical so you can make the right decision.
Virtual training technology
Virtual training technology makes us more connected and can increasingly offer us personalized experiences based on our preferences, passions and personal goals, exactly when we want to experience them. Typically, virtual workouts in gyms are played on the big screen, which attracts a smaller number of clients who can work at their own pace. This is ideal if you are training a beginner who wants to learn the moves. Virtual classes are often a gateway to live group fitness classes.
In the world of fitness and sport we have seen a real boom in virtual cycling, where you can try your hand at some of the most legendary phases of cycling, for example on the Alpe d’Huez or the Stelvio with products to take home. With today’s indoor cycling technologies, you can experience these experiences in incredibly realistic ways.
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