Leading UK HealthTech company bioniq, the company behind the world’s most personalized nutritional supplements, has acquired interactive fitness mirror company VAHA.
The acquisition is part of bioniq’s expansion plan and strengthens its position as the most innovative healthcare subscription in Europe and the Middle East.
As part of the acquisition, VAHA will become part of the global platform bioniq, which expands the team’s offering of tailored health and wellness services.
Currently available in eight countries in EMEA, bioniq, headquartered in London, plans to expand to four more countries, including the US, by the end of 2023.
Established in 2019, bioniq offers a true 360-degree approach to each member’s health, starting with a biochemical analysis, including a comprehensive 50-parameter blood test, before bioniq’s algorithm prescribes the right nutritional formula.
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The AI-driven, state-of-the-art home fitness technology, now integrating VAHA, Europe’s largest and leading connected fitness offering, accesses millions of exercise-related data points and offers bioniq members personalized home workouts and biomechanical analysis for further insights into their body’s physical capabilities .
With one of the largest researched databases in the world, bioniq works with leading institutions, London Global Practice, King’s College Hospital and Lanserhof, as well as global VC funds such as HV Capital, Rocket Internet, Unbound Venture, Porsche Ventures and TQ Ventures.
Vadim Fedotov, CEO of Bioniq, said: “This is a glimpse into the future of personalized health in the form of tailored wellness solutions and home fitness powered by data and innovation.
“Bioniq is built on precision, quality and research; Our core belief is that innovation should primarily impact quality of life and well-being.
“Health has many critical drivers, one of the most important being daily activity, and that is why we are incredibly proud to welcome VAHA to bioniq’s global platform to improve our members’ daily progress. Together, our goal is to support, motivate and educate people around the world to live the fullest and healthiest lives possible.”
The founder’s mission to transform the way we approach our health
Bioniq’s newly appointed CTO and co-founder, Calin Popescu (co-founder of VAHA), added: “Making health and wellness more accessible has always been a top priority for me. I truly believe that the future belongs to precision health and by combining personalized home fitness with tailored nutritional supplements, we are creating an incredible global health platform to continuously innovate and create life-changing products.”